To understand the application and collocation of red color in 3mins

Red color,  looks like fire, the sun, the blood, the warm. In China, red is a symbol of festivity! Red color has a strong visual impact! The proper using of red pigment color paste, will give the user a powerful color energy.

Shanghai Caison color research team find that red color has a clear visual warning effect, so red color paste is the most suitable used for these industries LOGO design and product advertising of financial, food, transportation, medical, education.

For example, the most significant using in financial of Red logo is Industrial and Commercial Bank of China;  red logo in food industry is undoubtedly Coca-Cola! 

Shanghai Caison Color Research Team gives several recommendations of red color applicationa and matching with other colors:

1. Red color and yellow color,  it is a very brilliant combination of color, has very warm and magnificent momentum!
2. Red color and blue color, just likes the sun rises in the sea! The perfect combination of coldness and enthusiasm! It is also the color of new caison color logo;

3. Red color and white color,  the area of white used should be more than red color used. So that the red is luxurious and elegant with the help of white color, to create a festive and happy atmosphere;

4. Red color and black color, this should tightly control the proportion of red color.Black color is dark and mysterious, classic cool, it needs red embellishment. But you should control the red color area or amount when red color used with black color, this will be more prominent visual impact and energy of red.

At the end of these words, we can share the color gamut of the color matching, and suggest that user should not put the contrasting colors in an object, such as red and green. When you know more about colors, you can easily choose Caison color pigment paste for coloring and tinting.